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Welcome to My New digital business Blog

Reflecting on the Digital Business Models Module

This final post will reflect on my experience with learning about how the digital world is influencing business practices. I will talk about some of the highlights of the actual content that we have learned about, as well as evaluating online learning itself as a means for education. I think one of the most important…

Spotify’s Digital Business Model

Started in Sweden in 2006, Spotify is an online music streaming service. Their mobile app first launched in 2008, providing users access to 50 million protected tracks. In the initial year’s customers could either pay for the app, or access a free account, but this free account was only available via invitation, as a means…


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